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DOMINO

You press Live on Facebook. Everything else falls like dominoes.

DOMINO is an orchestrator (codenamed Tiger) that monitors your Facebook and when you start a live broadcast, it triggers a chain of steps: link, video metadata, bot, Messenger, AI posts. When the broadcast ends, it stops the chain, cleans up, and switches the video to recording. You focus on the camera.

Try 7 days freeHow it works
5
steps at startup
8
steps at the end

What DOMINO will do in the seconds after the broadcast starts

The order is fixed and each step is protected by a lock so that it does not run twice, even on two consecutive broadcasts.

  1. 1

    0 · Discovers new live video

    The live detector and webhook from Facebook find the ID of the currently playing video and establish a session.

  2. 2

    1 · Rewrites the /live link

    Your store's short link /live (also the SEO link from your blog) will point to the current video. The link in your bio, posts, and messages will remain the same forever.

  3. 3

    2 · Edits the video title, description, and hashtags

    The title and description of the Facebook live video are filled in according to the template. Hashtags are generated dynamically from the best performing ones (a learning system tracks the performance of hashtags).

  4. 4

    3 · Turns on the machine

    A single toggle turns on global auto mode and broadcast settings for all operators. Comments start turning into orders.

  5. 5

    4 · Launches Auto-Messenger

    Customers who have interacted with you will receive a message or comment with a link to the live broadcast. The reach of the broadcast grows within the first few minutes.

  6. 6

    5 · Launches Viral Booster

    During the broadcast, AI posts with products and a link to the live are created at a set interval. The interval is checked atomically, no duplicates.

What DOMINO will do when the broadcast ends

Nothing is left idle and the video becomes a record instantly.

  1. 1

    1–3 · Stops broadcast processes

    It marks running processes as ending, waits for the work in progress to complete (max. 30 seconds), and terminates the rest.

  2. 2

    4 · Turns off auto mode

    Both Auto-Messenger and Viral Booster are turned off with a single switch.

  3. 3

    5 · Post cleanup

    If enabled, temporary Viral Booster posts will be deleted after going live to keep your profile clean.

  4. 4

    6 · Video becomes a record

    The broadcast will be given the status of recording. The /live link will stop pointing to live and cron will no longer track the video as active.

  5. 5

    6.5 Learning hashtags

    The system will evaluate which hashtags performed well and use that in the next broadcast.

  6. 6

    7–8 · Status and session

    It writes the status of the launched actions and closes the session. You can see everything in the LIVE Monitor.

Safety features to ensure DOMINO never causes damage

One action per video, never twice

Each step holds a lock by video ID and action name. If a webhook arrives twice or two broadcasts are triggered, the steps are not duplicated.

  • Locks by video and action
  • Status report for each broadcast
  • Token protected triggers

Frequently asked questions

Does DOMINO also work for Instagram live?

Comments from Instagram live are processed by Turbo Automat in the same way as from Facebook. The DOMINO chain (link, meta, Messenger, AI posts) is tied to the Facebook page where the broadcast is running.

Can I disable any step?

Yes. Auto-Messenger, Viral Booster, and post cleanup have their own toggles and intervals. /live link transcription and recording status are always running.

What if I'm broadcasting from my own NexusLive studio, not Facebook?

A custom broadcast has its own chain after it ends: recording, product clips, post, push, and Messenger. See the Broadcast recordings page.

Let the machine do the routine

We will set up DOMINO on your Facebook page as part of onboarding.

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