Product codes in comments: how to set them up so the system always recognizes them
Prefix, spaces, sizes and colors. What the system recognizes automatically and how to set up codes so that customers don't make mistakes.
How to start selling via Facebook Live in one afternoon
From setting up a store to your first broadcast with automatic orders. A specific procedure, what to prepare and what to avoid for your first live.
Your first live sales broadcast isn't about technique, it's about preparation. If you have the products, a phone, and a Facebook page, you can do the rest in an afternoon. Here's the process that NexusShop sellers use.
1. Set up a store and link a page
Registration takes a minute. You will receive administration and the store address. In the live sales settings, log in to Facebook and select the page from which you will broadcast. This will allow reading comments and sending messages to Messenger. If you are also broadcasting on Instagram, you will link the account in the same step.
2. Add products with codes
Every product you want to show live needs a code. The system will automatically create it from the product number with your prefix, for example NX 120. For clothing, add variants (sizes, colors) with stock. The customer then types “NX 120 M” and the system knows exactly what they are ordering.
- Keep codes short and readable so they can be typed from a mobile phone.
- Keep a real stock count for each product. The system counts it immediately.
- Check the photo and price in advance. The customer will see them in the Messenger message.
3. Prepare a broadcast script
Write down the order of the products and the code for each. During the live broadcast, say the code and show it on paper or in a picture. Spend the first five minutes explaining how to order: "Write the code and size in the comments, the rest will come to Messenger."
4. Broadcast and let the system work
During the broadcast, orders are created in the administration. You do not need to monitor them. If a customer writes an unknown code, they will receive an explanation and you will see the comment in the list of unprocessed. After the broadcast, check the reservations of sold out goods and send a message with a record to everyone who participated.
What to avoid
- Do not change codes during transmission.
- Do not broadcast without Turbo Automate turned on; comments will not be processed retrospectively.
- Don't reply to the price manually. The system will send it faster and with a payment link.
Next step: how live sales work in detail or set up a store and try it out on your own assortment.